Matcha Market Size, Regional Trends and Opportunities, Revenue Analysis

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Increasing awareness about health benefits of matcha tea combined with unique flavor is a significant factor driving global matcha market revenue growth.

The global matcha market size was USD 2.75 billion in 2021 and is expected to register a revenue CAGR of 10.9% during the forecast period, according to latest analysis by Emergen Research. Market revenue growth is primarily driven by factors such as increasing health and wellness awareness among people. The market for superfoods is mostly driven by health and wellbeing, but emphasis is now more on advantages of mental health compared to physical health. For instance, matcha is becoming more and more popular as it is a superfood known to have a calming impact superior to that of coffee without jitteriness, spikes, and crashes typically associated with caffeine. Moreover, demand for matcha among health-conscious consumers and tea aficionados is expected to increase at a rapid rate, driving market revenue growth during the forecast period.

The Global Matcha Market report provides full coverage of the companies data, including details about their production and manufacturing capacity, product portfolio, business overview, revenue, gross profit margins, sales network and distribution channel, financial standing, and market position. The report also studies business strategies and strategic alliances undertaken by companies to gain a robust footing in the market. The report sheds light on the mergers and acquisitions, collaborations, joint ventures, brand promotions and product launches, agreements and partnerships, and corporate and government deals. The comprehensive analysis of the competitive landscape offers the readers a deeper understanding about the competitors.

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Key companies operating in the Matcha market include:

The AOI Tea Company, aiya-THE TEA, Nestl, Tata Global Beverages Ltd, Unilever, ITO EN, LTD., Marukyu-Koyamaen, Encha, Tenzo Tea Inc., Green Foods Corporation, and Hain Celestial

Key market aspects studied in the report:

Market Scope:The report explains the scope of various commercial possibilities in the global Matcha market over the upcoming years. The estimated revenue build-up over the forecast years has been included in the report. The report analyzes the key market segments and sub-segments and provides deep insights into the market to assist readers with the formulation of lucrative strategies for business expansion.

Key Benefits of the Report:

  • Comprehensive analysis of the competitive scenario and its changing dynamics
  • Analytical data with detailed SWOT analysis and Porters Five Forces analysis
  • In-depth 8-year analysis of the Global Matcha Market
  • Critical understanding of the key market segments
  • Comprehensive analysis of the drivers, restraints, trends, and opportunities
  • Detailed regional analysis and extensive company profiling
  • Extensive assessment of current and emerging trends of the market

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Matcha Market Segmentation:

  • Source Type Outlook (Revenue, USD Billion; 2019-2030)

    • Natural
    • Conventional
  • Grade Type Outlook (Revenue, USD Billion; 2019-2030)

    • Ceremonial
    • Classic
    • Caf
    • Culinary
  • Application Outlook (Revenue, USD Billion; 2019-2030)

    • Regular Tea
    • Matcha Beverages
    • Food
    • Personal Care
    • Others

Matcha Market Segmentation by Regions:

  • North America (U.S., Canada)
  • Europe (U.K., Italy, Germany, France, Rest of EU)
  • Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
  • Latin America (Chile, Brazil, Argentina, Rest of Latin America)
  • Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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